Starbucks announces new NFT experience

According to a new report on Monday, Starbucks says it will offer its US members the ability to earn and buy digital collectible tickets in the form of non-replaceable tokens, or NFTs.

Dubbed "Starbucks Odyssey", each collectible digital stamp has its ownership verified on the blockchain and will have a point value based on its rarity.

As more stamps are collected, members' points will increase, unlocking access to unique experiences.

The prestigious coffee chain says rewards range from receiving a virtual espresso martini course to access to unique merchandise, invites to special events at Starbucks Reserve Roasteries,

And possibly trips to the Starbucks Hacienda Alsacia Coffee Farm in Costa Rica.

Members can earn NFTs by playing interactive coffee-themed games or taking on fun challenges at Starbucks Odyssey, launching later this year.

All tickets will feature iconic Starbucks artwork created in collaboration with Starbucks partners and outside artists.

A portion of the proceeds from the sale of limited edition tickets will be donated to support the creators' cause.

The NFTs are molded on a proof-of-stake blockchain maintained by Polygon itself.

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